Gemini is a U.S. crypto exchange which was created by Tyler Winklevoss and Cameron. After the XRP -backed Mastercard was introduced, they are enjoying power. Recently, Gemini’s mobile app surpassed Coinbase on the Apple App Store in the finance category. Now it is getting attention from the FinTech analysts and crypto traders.
The standout feature of Gemini’s latest move is its decision to weave XRP directly into its crypto credit card program. Users can now pay with XRP and earn rewards in the token. It gives Ripple’s asset practical use well beyond trading and cross-border payments.
Gemini’s app climbed into the top five finance apps in the U.S. Apple App Store just days after launch. It is edging out Coinbase, which has long dominated in this category. Sensor Tower shared the data that Gemini App downloads spiked 62% week-over-week, while Coinbase downloads rose just 8%. These numbers show a user interest wave tied directly to the card rollout.
“Gemini’s rise is directly linked to the XRP card,” said Daniel Kim, senior analyst at Sensor Tower. “Overtaking Coinbase is a strong sign of genuine consumer excitement.”
Coinbase was once the undisputed entry point for U.S. crypto users. They are facing stronger competition from Gemini, Kraken, and Robinhood. Gemini’s success in mobile rankings shows shifting consumer preferences, but Coinbase still leads in trading volume.
Analysts point to Coinbase’s regulatory battles and slower rollout of new products as reasons for its more measured pace. Gemini has leaned on product expansion. It focuses on staking its claim to consumer credit offerings to stand out.
The card launch has also reignited interest in XRP itself. Ripple’s token has gained traction this year, and it is also following key legal wins against the SEC.
Gemini has added multiple layers for token holders by positioning XRP as both a payment and rewards currency.
Gemini is expected to expand its crypto card program to additional markets. Insiders suggest new reward tokens could also be added soon. It gives users more flexibility.
Gemini’s XRP launch has given it a rare win over Coinbase in a crowded U.S. market. The exchanges are transforming from pure trading platforms into full-fledged financial service providers.
Gemini’s app tide signals is not a short-lived download bump. It represents a growing appetite for functional crypto tools and how bold innovation can quickly reshape competition, even against established players such as Coinbase. Gemini’s XRP bet could mark the start of a new era focused on real-world utility, not just trading, as the race among U.S. exchanges heats up.
Read Crypto News at Chainbull!
